Incubator
The Baxu Maam Incubator is a talent and project accelerator for emerging producers in West Africa.
Give an impulse to our creative
eco-systems
Baxu Maam is an innovative proposition amongst established and emerging development platforms in the African film industry. We provide tailored support over the course of a year to develop either an original concept or pre-existing intellectual property (IP) for its adaptation into an audiovisual format (film or series).
How does the incubator work?
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Intensive Digital Workshop
10 days combining individual consultations with industry experts (producers, broadcasters, screenwriters, etc.) and a series of online conferences. At the end of the online workshop, an initial assessment is made of the project's development needs by the incubator’s consultancy team, and a roadmap is established in consultation with the producers.
Late February 2026
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Immersive In-Person Workshop
A 7-day project development and packaging session, guided by two mentors. Producers explore certain key points of their roadmaps in a collaborative setting.
March 2026 -
Mentoring and Personalized Consultations
For several months, producers receive support from creative, legal, marketing, and other experts to strengthen the strategy and development process of their project.
April–December 2026 -
International Market Access & Mobility
Post-program follow-up focuses on developing a mobility strategy and positioning producers in the international market. The incubator will provide financial support for this mobility.
Horizon 2027
The call for applications is open from November 12th 2025 to January 5th 2026. Applications must be submitted using the following form
© Empreinte Digitale CANAL+ 2023
Program objectives
Provide participants with expertise tailored to their specific needs (customized program);
Enable participants who have not yet secured intellectual property (IP) rights to do so, in particular by signing an option agreement.
Support participants in developing their adaptation projects until they are competitive on the international market;
Support producers and their projects in accessing and positioning themselves on the international market.
Which projects are eligible?
Original concepts and all types of IP are eligible for the lab, as long as applicants hold the rights or can demonstrate tangible access to the rights holder in order to negotiate an option contract.
Priority will be given to IP and projects with high potential for which producers can develop a clear and compelling adaptation strategy.
Eligible formats are:
Feature-length fiction or animation
Fiction or animation series (any length)
The program will select 6 participants.
Who can apply?
Producers with at least five years of experience who are nationals of the following countries are eligible: Cape Verde, Gambia, Guinea, Guinea-Bissau, Mauritania, and Senegal.
Professional-level English is required.
Experience will be evaluated based on the following criteria:
The production company must have been officially in existence for more than one year.
The producer must have produced at least one feature film selected for a festival in a competitive section OR a series (minimum 60 minutes in total) broadcast by a television channel or VOD platform.
Candidates are also required to provide one letter of recommendation from recognized industry professionals.
A webinar (in English) will be held on November 25th 2025 at 3pm CET to present the program and answer questions from applicants. Please feel free to register to participate.
Designed by
Yetu (Un)Limited
YETU (Un)Limited is an innovative pan-African film studio founded in 2023 by a collective of experienced creative producers. Our model is based on a unique combination of traditional production services and “boutiques” dedicated to articulating creative processes and sustainable business models. We are shaping an ecosystem that allows us to maintain a virtuous circle and positions us as a key gateway for international co-productions in African markets.
The Baxu Maam Incubator is supported by the French Embassy in Guinea.